No, qualifying nonprofit organizations participate and receive donations free of charge.
These Terms of Service ("Terms") govern your use of our websites, software, applications, and services (collectively, the "Service"). By accessing or using the Service, you agree to be bound by these Terms. If you do not agree, please do not use the Service.
1.1 Eligibility: You must be at least 18 years old or have the legal capacity to enter into a contract in your jurisdiction.
1.2 License: We grant you a limited, non-exclusive, non-transferable license to use the Service in accordance with these Terms.
1.3 Prohibited Use: You may not:
2.1 Account Security: You are responsible for maintaining the confidentiality of your account credentials. Notify us immediately of any unauthorized access.
2.2 Compliance: You agree to comply with all applicable laws while using the Service, including data protection regulations such as GDPR.
All intellectual property rights in the Service remain the exclusive property of Better Brand AS. Unauthorized use of our trademarks, logos, or content is prohibited.
4.1 Pricing: Fees for the Service are outlined on our website or in your service contract.
4.2 Billing: Payments for the Service are due as specified. Late payments may result in suspension of access. Campaign reports indicate the amount your organization owes to nonprofit partners, and you are expected to pay in full and in a timely manner. Better Brand is not responsible for any communication or actions by the nonprofit partner regarding payment disputes that may arise.
5.1 Data Collection: We collect, process, and store personal data in compliance with our Privacy Policy and applicable laws.
5.2 User Rights (GDPR): If you are located in the European Economic Area (EEA), you have the following rights under GDPR:
5.3 Legal Basis for Processing: We process personal data based on the following legal grounds:
5.4 Data Security: We implement appropriate technical and organizational measures to safeguard personal data against unauthorized access, alteration, or destruction.
5.5 Third-Party Sharing: Personal data may be shared with third-party service providers solely for the purpose of delivering the Service. These providers are bound by strict data protection agreements.
5.6 Contact for Privacy Questions: If you have questions or wish to exercise your rights, contact our Data Protection Officer at info@betterbrand.no.
We may suspend or terminate your access to the Service at our discretion, including for breach of these Terms. You may also terminate your account by contacting us at info@betterbrand.no.
7.1 No Warranties: The Service is provided "as is" and "as available," without any guarantees, warranties, or conditions of any kind, whether express or implied. We do not guarantee that the Service will be uninterrupted, error-free, or completely secure.
7.2 Limitation of Liability: To the fullest extent permitted by law:
7.3 Service Downtime: Better Brand AS is not financially liable for any damages or losses resulting from temporary unavailability or downtime of the Service, regardless of cause.
We may update these Terms from time to time. Continued use of the Service constitutes acceptance of the revised Terms. Updates will be communicated where required by applicable law.
You agree to indemnify, defend, and hold harmless Better Brand and its affiliates, employees, and agents from and against any claims, liabilities, damages, losses, and expenses, including reasonable attorney's fees, arising out of or in any way connected with:
10.1 Client Responsibility: If you (the client) provide access to the Service to your end users, you are responsible for ensuring that your end users comply with these Terms and any applicable laws. You agree to indemnify and hold Better Brand harmless from any claims, liabilities, or damages arising from your end users’ use of the Service.
10.2 End-User Terms: You are required to ensure that your end users are made aware of and agree to abide by terms and conditions consistent with these Terms, particularly those related to data protection, prohibited uses, and intellectual property rights.
10.3 No Direct Liability to End Users: Better Brand has no direct contractual relationship with your end users and is not liable for any claims, damages, or disputes arising between you and your end users or between your end users and third parties.
These Terms are governed by Norwegian law. Disputes will be resolved in the courts of Norway.
If you have questions about these Terms, please contact us at info@betterbrand.no
Your privacy is important to us. This privacy statement is legally binding when you share your personal information with us. By using our services, you consent to the collection, use, and storage of your personal data in accordance with this statement.
The websites, mobile and custom applications, widgets, and scripts, together with any services, software, or materials provided by Better Brand AS are collectively referred to as the “Service.” The Service may be provided via a third-party platform. This Privacy Policy addresses our collection, use, and disclosure of information during your use of the Service, including when you install or use the Better Brand widget.
If you are entering into this agreement on behalf of a company or other entity, you represent that you have the authority to, and do hereby, bind such entity to this agreement. If you do not have such authority, or if you do not agree with the terms of this agreement, you must not accept this agreement and neither you nor such entity may use the Service.
This Privacy Policy applies to Better Brand clients’ use of the Service. We may amend this Privacy Policy at any time. Your continued use of the Service after such modifications constitutes your acknowledgment of, and agreement to be bound by, the amended Privacy Policy. The data controller for your information is Better Brand AS (924860820). If you have any questions or concerns regarding our processing of personal data, contact us at info@betterbrand.no
Personal information is data that can identify an individual, either alone or in combination with other information. This can include names, addresses, email addresses, IP addresses, phone numbers, or other information that can be linked to a specific person. Depending on how you use our services, we may collect various types of personal information about you. We are committed to not collecting more information than is necessary to provide the service to the best of our ability.
When you create an account with Better Brand (or we do so on your behalf, with your consent) or install the Better Brand widget, we are able to access certain types of information. We may collect technical information about your use of the Service, including your IP address, web browser details, time zone, and other location-based data, some or all of which may be Personal Information. We collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
We may collect the following information:
We are allowed to process your personal information for the following reasons:
We collect information about individuals who visit your website. This information includes:
We use the personal information we collect from you and your customers in order to provide and optimize the Service and to communicate with you and provide you with information relating to our Service.
We use your information for the following purposes:
We share the Personal Information we collect with third parties in order to provide our Service. Currently, these third parties are the following:
Third parties with whom we share the Personal Information we collect may change from time to time. In such events, we will update this section as appropriate in accordance with our amendment practices.
In addition to the above, we may share or disclose the Personal Information we collect to comply with applicable laws and regulations, to respond to a lawful request for information we receive, or to otherwise protect our rights.
We will retain the Personal Information we collect for only as long as is necessary to provide the Service or as required by applicable law.
Thank your customers for purchases by donating to causes every time they shop.
Get Started TodayDon’t miss an opportunity to stand out among the competition and build a lasting bond with customers. Incentivize purchases with donations that enhance or replace discounts. Gain meaningful insights for improved customer segmentation, retargeting, community building, and increased sales.
Get StartedJoin these brands seeing higher customer engagement.
of people buy or advocate for
brands based on beliefs and values *
higher market value of companies
investing in social purpose **
more company revenue when
investing in social purpose **
* Edelman Trust Barometer
** Project ROI
Showcase causes that align with your brand. Add the customized widget to your webshop in minutes. No coding needed.
Standard customizations: Cause(s) featured, percent of sales donated, customer-facing messaging.
Webshops of any size are supported. The donation widget is added post-purchase to ensure that the sales process is not disrupted. When customers complete a purchase, they are rewarded with a donation from you to the cause they select – at no extra charge.
Track and control your budget and campaign anytime via the dashboard. Gain valuable insights for customer segmentation, retargeting, A/B testing, and Corporate Social Responsibility.
Which cause best aligns with your brand? A global charity? A local sports team? Emergency relief? You choose one or more causes to feature. Then let your customers reveal what they care about most. Better Brand is your barometer for understanding and connecting with customers, building trust, and enhancing your responsiveness to the market.
Learn MoreFor a full list of nonprofits approved by Skattetaten for tax deductible donations, go here.
Marie Sanne Hval
Head of Product, NiceMobil
"Better Brand delivered a smart and efficient solution that was easy to implement. The customers loved it, and we learned more about them and what they care about. Win-win-win!"
Data-driven Impact
Curate your causes and manage your campaign through the dashboard. Set a budget and timeline. Download data for deeper customer insights.
Each campaign concludes with a report summarizing results with recommendations for integrating your customer data into corporate social responsibility and marketing strategies, as well as customer segmentation and retargeting.
Who we serve
The end-to-end donation platform gives your business a competitive edge that drives sales, enhances brand reputation and resilience, and deepens bonds with employees and customers. Get up and running in minutes. No coding required.
Are you fundraising for a charity, local sports team, music corps or club? Launch digital campaigns with ecommerce partners to support your activities, build awareness and grow community engagement. Encourage your supporters to shop at participating webshops.
Make it easy for ecommerce companies to pledge support and donate a percentage of sales to your cause. Create digital campaigns and invite partners to participate by adding the donation widget to their webshop. Showcase participating partners on your website.
Transform your clients from good to amazing with personalized cause marketing campaigns that give them the edge they need to stand out in a competitive, crowded marketplace. Use the donation widget as a barometer to understand your clients’ customers better and integrate corporate responsibility into marketing strategies.
Frequently Asked Questions
No, qualifying nonprofit organizations participate and receive donations free of charge.
Ecommerce clients pay a set-up fee for standard customizations plus a support fee equivalent to 10% of the donation budget. This covers approvals by cause partners and support throughout the campaign period.
Refer to updated rules from the Tax Administration to determine whether your company may be eligible for a tax deduction or can report your contribution as a marketing expense. Clients are wholly responsible for donation/sponsorship payments and their own internal accounting practices.
No, we do not charge your customers for donations and, therefore, do not collect payment information. After completing a purchase in your webshop, customers are invited to select a cause, and their selection will be recorded. You will donate directly to the cause(s). The amount donated is a percent of sales that you decide.
The donation widget with standard customizations is designed to be added easily by non-technical staff to most ecommerce websites, including custom webshops and others built on platforms such as Magento and Shopify. You will receive a unique code that can be installed on your checkout page or anywhere on your website where you would like the widget to be displayed.
You can feature one or multiple causes. You can also change or delete your selections if needed.
During your campaign, you can track progress on the dashboard – including budget spend and the aggregate preferences of your users. Download your transaction report with users anonymized by order number, timestamps, purchase amount, donation amount, and the cause selected.
At the end of the campaign period or at an agreed upon date (for longer campaigns), you will receive a report summarizing results with recommendations for integrating your data into corporate social responsibility and marketing strategies, as well as customer segmentation and retargeting.
Yes, you can design and manage cause marketing campaigns on behalf of ecommerce and nonprofit clients. Agencies are encouraged to inquire regarding collaboration. Let’s talk!
Better Brand AS is an Oslo-based technology company that connects ecommerce companies with causes. The customizable widget can be added to a web shop in minutes, enabling brands to immediately activate charitable giving and sponsorship campaigns.
Org nr. 924 860 820
Terms of Service
Privacy Policy
With support from
